The object of Rotary is
to encourage and foster the ideal of service as a basis of worthy enterprise.
FIRST:
The development of acquaintance as an opportunity for service;
SECOND:
High ethical standards in business and professions, the recognition of the worthiness of all useful occupations, and the dignifying of each Rotarian's occupation as an opportunity to serve society
THIRD:
The application of the ideal of service in each Rotarian's personal, business and community life;
FOURTH:
The advancement of international understanding, goodwill, and peace through a world fellowship of business and professional persons united in the ideal of service